haileycajp: web internet marketing

Top Stories of the Week

Skype Is Down, Nearly 20 Million Lost Their Connection This Morning

Skype Apologizes, Explains Today's Downtime

Ex-Googler Helps Users Disconnect From the Social Web

Holiday Reading: 5 of This Year's Best Books for Startups

One of the "Killer Apps for Android," Swype Opens Its Beta

More coverage and analysis from ReadWriteWeb

Download Our Latest Free Report: Engaging Online Communities

The countless individual interactions people make online have introduced a new level of complexity in marketing. These "gestures" come in the form of likes in Facebook, replies in Twitter or subscriptions to blogs. Other gestures may be a link to a site or a check-in on a location-based network. Engaging Online Communities takes a look at how the modern enterprise must set up the right systems so it can keep track of the gestures that people make and perform analytics on the data. You can download and view Engaging Online Communities here.

Location

Most Promising Company For 2011: SimpleGeo

eBay Debuts New Local Shopping Site

More Location coverage

App Stores

IT Poll: Do You Want an App Store For Your Enterprise?

Microsoft Reveals Windows Phone 7 Sales Numbers...Sort Of

More App Stores coverage

Mobile

Kids These Days: Politics Has Gone Mobile

Opera: State of the Mobile Web, Year-End 2010

More Mobile coverage

Check Out The ReadWriteWeb iPhone App

As well as enabling you to read ReadWriteWeb while on the go or lying on the couch, we've made it easy to share ReadWriteWeb posts directly from your iPhone, on Twitter and Facebook using the official ReadWriteWeb iPhone app. You can also follow the RWW team on Twitter, directly from the app. We invite you to download it now from iTunes.

ReadWriteEnterprise

ReadWriteEnterprise is devoted to enterprise 2.0 and using social software inside organizations.

Top 10 Most Popular Apps in the Google Apps Marketplace in 2010

Top Online Jobs for 2010 and Predictions for the Year Ahead

The Most Important Things Customers, Vendors and Consultants Need to Do to Reduce IT Project Failure

ReadWriteStart

ReadWriteStart, sponsored by Microsoft BizSpark, is a resource for startups and entrepreneurs.

Holiday Reading: 5 of This Year's Best Books for Startups

Using Mechanical Turk For Your Startup

Tips for Pitching in Person

ReadWriteCloud

ReadWriteCloud, sponsored by VMware and Intel, is dedicated to Virtualization and Cloud Computing.

Chaos Monkey: How Netflix Uses Random Failure to Ensure Success - ReadWriteCloud

How VMware Differs from Amazon Web Services in its Approach to Importing Virtual Machines - ReadWriteCloud

Google Apps Marketplace Gets a Billing API - ReadWriteCloud

ReadWriteBiz

ReadWriteBiz is a resource and guide for small to medium businesses.

New IRS Rules Impact Online Sellers in the U.S.

'Tis the Season... For Mobile Commerce

SMB Tech Roundup: Data Security, Résumé Clichés and Onward to 2011

ReadWriteHack

ReadWriteHack is a resource and guide for developers.

How to Semantically Analyze Web Pages With Delicious

Microsoft Offers Unfinished HTML5 Features in Internet Explorer 9 for Developers Only

How to Integrate Your Ruby on Rails Application With Google Apps and the Apps Marketplace

ReadWriteMobile

ReadWriteMobile is dedicated to helping its community understand the strategic business and technical implications of developing mobile applications.

Microsoft Reveals Windows Phone 7 Sales Numbers...Sort Of

GetJar Well-Positioned to be the "HTML5 Mobile Web App Store"

Consumers Prefer Operator Billing to iTunes, PayPal Accounts

Enjoy your weekend everyone!

Subscribe to the Weekly Wrap-up

You can subscribe to the Weekly Wrap-up by RSS or by email below.

RWW Weekly Wrap-up Email Subscription form:

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

In an informal class='blippr-nobr'>Twitterclass="blippr-nobr">Twitter poll, we asked our friends working at or running small and medium-sized businesses not what they could do for the class='blippr-nobr'>Internetclass="blippr-nobr">Internet, but what the Internet could do for them.

We heard responses that ranged widely, running the gamut from social media marketing tools to internal team communications. Here’s a list of great resources for SMBs that meet some of the most pressing needs you experience as a business owner or entrepreneur.

Best of all, every single one of these tools can be used free of charge (some have paid options for larger businesses or for those that need more features). And all of them are web-based; that means you won’t have to install software, worry about cross-platform compatibility, take up any of your own system’s resources or have to leave work when you leave your own PC.

If you have other tools you love using that you think other SMBs could benefit from, please let us know about them in the comments.

2 Internal Chat Tools

When you want to get your employees or clients together to brainstorm, make decisions or simply run your business, instant messaging can be a huge time-saver — especially if you’re working with a distributed team or out-of-town clients and vendors. While we love programs like class='blippr-nobr'>Skypeclass="blippr-nobr">Skype for business chat and conference calls, it may not be installed on every machine you have to use. These web-based group chat programs solve that problem.

Zoho’s web-based chat client allows you to create and chat with groups. You can easily share your desktop with co-workers, and you can integrate your calendar for quick appointment or meeting scheduling. Best of all, Zoho’s IM service also supports all kinds of IM clients, including Yahoo and class='blippr-nobr'>AIMclass="blippr-nobr">aim.

Another good online group chat service is Gixaw. With this service, you can create a unique URL for chatting with your group. You can share files, create multiple “rooms” for different projects or departments, and even search through chat history.

2 Task Management Tools

As your business and number of employees grow, you may need a central place for delegating tasks, monitoring progress and ensuring everything gets done correctly and on time.

HiTask is a free, web-based task management tool perfect for SMBs. It has a user-friendly, easy interface for your to-do lists and for team or project management. With HiTask, you can work on recurring events, make assignments, sort tasks based on priority and more, all within a simple drag-and-drop UI.

Another great task management tool is RememberTheMilk. Don’t be fooled by its homemaker-ish name. This web app has been widely acclaimed over the past several years, and it works for individuals as well as small teams. RTM integrates with class='blippr-nobr'>Gmailclass="blippr-nobr">gmail and Outlook, and the service has mobile apps for class='blippr-nobr'>Windowsclass="blippr-nobr">Windows, class='blippr-nobr'>Androidclass="blippr-nobr">Android, iPhone and BlackBerry.

8 Social Media Marketing and Monitoring Tools

One of the categories SMBs ask for the most help with is social media. You need to quickly and easily keep an eye on what people are saying about you; more importantly, you need to participate in the social media conversation yourself, without drowning hours upon endless hours bouncing around various websites.

There are three great tools we’d recommend for pushing out updates to a variety of sites at once. All three have free, web-based services, and they’re great for working with teams, too. Depending on your specific needs and tastes, you could try out Hootsuiteclass="blippr-nobr">HootSuite, Seesmicclass="blippr-nobr">Seesmic and TweetDeckclass="blippr-nobr">TweetDeck.

If you want to see what people are saying about your company, your product, your location or your vertical in real time, try searching for relevant terms on Collecta or SocialMention.

You also have options for network-specific monitoring tools. To see how your tweets are performing, try CrowdBooster. And remember, Twitter’s official analytics product is coming soon, too. For Facebook, use that social network’s Insights dashboard for your business’s Facebook Page.

3 Bookkeeping Tools

When it comes to keeping your finances straight, there are also several free, online tools just right for SMBs.

You can try Numia.biz, accounting software made just for recording and processing small business transactions, including accounts payable, accounts receivable, bank balances and more. It also gives you forms for invoicing, purchases and bank reconciliation and allows you to set up customers and vendors.

The desktop version of QuickBooks is a standard feature of many SMBs. This web-based version of QuickBooks is free and perfect for the new or smaller business. You can use QuickBooks Online to create invoices, pay bills, track expenses and more.

Finally, MoneyTrackin’ is a free web app for simply and quickly tracking your revenue and expenses. You can also share budgets and collaborate with many people together on the same account. MoneyTrackin’ lets you control as many accounts as you need to and tag your transactions; the service is also available as a handy mobile web app.

5 Cloud-Based File Hosting Tools

For sharing and storing large files, class='blippr-nobr'>Google Docsclass="blippr-nobr">Google Docs will allow you to share a wide range of files — including PDFs, spreadsheets, images and much more — free of charge for the first 1024 MB. And believe us, it can take quite a while to get to 1024 MB of content. Google Docs files are easy to keep private and easy to share with others, including clients and team members. Plus, you’ll have a relatively stable company on your side, which isn’t necessarily the case when the startup hosting your files gets bought by Facebook and shuts its doors, for example.

However, if you’d rather go the small-web-company route, there are lots of options for moving large files around the Internet.

If you just need to e-mail a large file to another person, try YouSendIt, which lets you e-mail a link for downloading files up to 2 GB. If you’d like to permanently or semi-permanently store rather than just e-mail your files, you could try Esploded, which lets you create a free account, upload your files and create groups for sharing files. There’s also Dropboxclass="blippr-nobr">Dropbox, FilesAnywhere and Box.netclass="blippr-nobr">Box.net, all of which offer free and paid memberships, just depending on your business’s size and needs.

3 Hiring and Applicant-Tracking Tools

Last of all, as you grow, finding and hiring great new staff members becomes increasingly important and requires more of your attention — and likely greater organization.

Zoho Recruit is free for one person to use. It lets you schedule interviews, add and manage candidates, store resumes and publish job openings from within a simple but robust dashboard.

SmartRecruiters is hiring software that helps users create job ads and post them all over the web, including major job boards and social networks. You can consolidate all your applicants in one place, prescreen them online, share the best candidates with your co-workers or executives, schedule interviews and even rate the candidates all from within the app.

iKrut is an interesting free recruitment system. You can build your own recruitment microsite quickly; from there, you can list all your current job openings on this new career portal. Candidates visit the microsite to upload their résumés and cover letters for you to review. This all also allows for interview scheduling and organizing references. Microsites can be branded to match your own website, and the system has built-in messaging.

More Business Resources from Mashable:

- 10 Ways Business Leaders Can Turn Ideas Into Execution/> - 7 Tips for Building a Better Branded App/> - 9 Web Tools to Keep Your Business Running Smoothly During the Holidays/> - 5 iPhone Apps For Avoiding International Business Faux Pas/> - 7 Tips for Succeeding as a Social Media Strategist

Images courtesy of class='blippr-nobr'>Flickrclass="blippr-nobr">Flickr, in order of appearance, by danox, inlinguamanchester, esther17, tsevis, nhankamer, takashi, socialisbetter.

For more Business coverage:

class="f-el">class="cov-twit">Follow Mashable Businessclass="s-el">class="cov-rss">Subscribe to the Business channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for Android, iPhone and iPad

bench craft company scam

Tuesday, December 28, 2010

web internet marketing